American Apparel is the top clothing manufacturer in the United States. It is a vertically integrated clothing manufacturer and wholesaler, and retailer that preforms its own design, marketing and even its own advertising. Starting off as a socially responsible basics retailer, it has branched into pants, skirts, leggings, and even men's and children's clothing.
Although A.A seems to be such an amazing company from the outside, there is unending controversy coming from within. From sexual harassment, to illegal hiring practices, to weight discrimination, they are constantly making headlines. It's just one thing after another. An unnamed source has leaked a transcript from a May 18 conference call during which retail managers were instructed to submit “full-body head-to-toe” photographs of job applicants for approval. “Your looks determine your position and pay rate, not how effective you are at your job,” the source told Gawker. To add to that, staff recruiters are supposed to send the photos from their personal e-mail, not the store account. The company reiterated that they screen purely for personal style, not physical beauty; applicants may be turned away if their looks fit into the fuzzy category of “off-brand.” Ridiculous much?
Maybe so they all can look like this:
Also to add flame to the fire, there have been 3 sexual harassment cases against the owner of the company owner Dov Charney. As i don't believe rumors, i could care less about those statements unless there is proof, but Charney never denied masturbating in front of a reporter AND engaged in oral sex with a female employee. He responds to accusations with: "I've never done anything sexual that wasn't consensual,"
Charney says.
Interesting eh? That's the kind of person i want to think about when i wear my overpriced A.A Cotton Skirt. Here are a few more ads, just for kicks. Is he a genius? Or thinking with his.. well you know.
What do you think??
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